Department of Marketing Academic Programs and Degrees

The Advertising and Promotions Minor at Saint Joseph’s University will help you learn how to create effective ad messaging and successfully promote a company or product.

Entertainment can be viewed as both a product and as a promotional tool. Saint Joseph’s University's marketing department offers a one-of-a-kind major for the student who wants to work behind the scenes in show business. With a degree in entertainment marketing, you can develop a blockbuster campaign, promote a studio’s latest film or market a concert, event or theater production.

The marketing certificate can be completed as a standalone certificate or as part of the Marketing MS or stackable MBA. Whether you enroll in the marketing certificate on its own or stack it as part of the MBA or M.S., you will receive a certificate credential that can be added to your resume.

A marketing degree from Saint Joseph’s University provides you with the knowledge, skills and experience needed to stand out from the crowd in today’s ever-changing digital marketplace. This program is offered on campus, giving you hands-on experiences and networking opportunities with renowned marketing experts.

The online Master of Science in Marketing program at Saint Joseph's University develops essential skills in consumer behavior, analytics, research and strategy.

Saint Joseph’s University’s sales certificate will teach you how to develop results-driven strategies using the latest sales analytics and relationship-building techniques.

As a sports marketing major, you will take a variety of courses in marketing, business, economics and law to develop your skills and knowledge for a career in the field.