The data management certificate can be completed as a standalone certificate or as part of the MBA or the Business Intelligence and Analytics MS at Saint Joseph's. Whether you enroll in the data management certificate on its own or stack it as part of a graduate degree, you will receive a certificate credential that can be added to your resume.
Marketing Certificate
The marketing certificate can be completed as a standalone certificate or as part of the Marketing MS or stackable MBA. Whether you enroll in the marketing certificate on its own or stack it as part of the MBA or MS, you will receive a certificate credential that can be added to your resume.
What Sets Our Program Apart
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Students who choose to stack their MBA with a marketing certificate will learn how to develop results-driven strategies using the latest marketing analytics and relationship-building techniques. The program is designed by experts and connected to a deep network of alumni leaders in the marketing industry to help you take your career to the next level.
The certificate in marketing enables students to develop a thorough understanding of the marketing industry. You will study marketing theory, social media strategies, print and digital marketing, advertising objectives, SEO/SEM and more, equipping you with the knowledge necessary to pursue a successful career in marketing.
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The stackable marketing certificate will help you hone your skills and knowledge to become a strategic marketing leader. You will learn marketing strategy and be challenged to think outside the box as you strategically support business goals. The program will also help you develop the leadership and communication skills needed to lead a diverse marketing team.
With stackable certificates, Saint Joseph’s University now offers the opportunity to complete an MBA in as little as one year. If you are interested in pursuing a future in marketing, you now have the option to stack the MBA core certificate with the marketing certificate as well as one other certificate of your choosing. By combining a certificate with one of the second stackable MBA certificate options listed below, you will be prepared to advance your career with the confidence needed in an ever-changing business world.
STACKABLE CERTIFICATE OPTIONS:
What Can You Do with a Marketing Certificate?
Individuals who have an MBA with a concentration in marketing are highly sought after by employers. Students who earn a marketing certificate as part of an MBA or Marketing M.S. program can pursue several career objectives, including the following:
- Chief Marketing Officer (CMO)
- Marketing manager
- Social media director
- Director of advertising
- Marketing analytics director
- Business development manager
Program Details
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View required courses for this program in the academic catalog. Please contact us if you have any questions about the program curriculum.
The program requires the completion of 12 credits with a cumulative GPA of 3.0 or higher in Saint Joseph's University courses. To complete the marketing certificate, you must choose three of the following courses, in addition to the core MKT 550 course.
- MKT 550 Marketing Management (3 credits) (required)
- MKT 602 Promotional Strategy (3 credits)
- MKT 605 Market Research (3 credits)
- MKT 606 Consumer Behavior (3 credits)
- MKT 608 Marketing & Social Media (3 credits)
- MKT 609 Marketing Analytics (3 credits)
- MKT 610 Digital Marketing & Web Analytics (3 credits)
- MKT 621 Qualitative Research Methods (3 credits)
- MKT 622 Advertising and Consumer Insights (3 credits)
- MKT 623 Predictive Analytics for Marketing (3 credits)
- MKT 770 Marketing Special Topics (3 credits)
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Affordable tuition rates can be found on our tuition and fees website.*
*Pricing does not include room and board, health insurance or any professional, clinical or transportation fees. Visit our tuition & fees page for a detailed breakdown.
Financial Aid & Discount Eligibility: Financial aid and discount options may be available to you to help offset the cost of your degree. Explore your options on our financial aid page.
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Graduate assistantships are offered on a limited basis. Please contact the program director for availability.
Admission Information
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- Apply online.
- Submit official college transcripts from all colleges attended.
- Submit a personal statement.
- Submit resume.
- Submit two letters of recommendation.
Visit our graduate admission information page to learn more about admission requirements, key deadlines and how to submit your application.
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Graduate applications are reviewed on a rolling basis. New students may enroll in courses during the fall, spring or summer semesters.
Start Terms:
- Fall: August and October
- Spring: January and March
- Summer: May
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If you’re applying as an international student, you must provide proof of English Language Proficiency and Certification of Finances along with your application. Check the graduate admission page for additional requirements.
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SJU is a Yellow Ribbon School that accepts GI education benefits. Our Office of Veterans’ Services can help you access and understand your benefits.
Explore Other Degree Programs
The online Master of Science in Marketing program at Saint Joseph's University develops essential skills in consumer behavior, analytics, research and strategy.
The flexibility of Saint Joseph’s University's top-ranking MBA program allows you to take classes at your own pace — on campus in Philadelphia, online or both.