Many consumers sacrificed their Thanksgiving dinners this year to grab that ultimate pre-Black Friday deal that they can spend the rest of the season bragging about. But according to Saint Joseph’s University sociologist Keith Brown, Ph.D., more and more shoppers are seeking something greater than saving a buck.
Brown has been studying what he calls an ethical turn in markets that has consumers looking to make purchases that make an impact, or can even change the world.
According to Saint Joseph’s University sociologist Maria Kefalas, Ph.D., the heartland of America’s greatest export is no longer corn and wheat, but rather its young and talented people.
With one out of every five Americans still living in non-metropolitan areas, and considering that those areas now face natural decline with more deaths than births, the problem of the youth exodus from rural America is one that simply cannot be ignored.
Preparing to send a child to college can be a busy, nerve-wracking and emotional time for parents. They’ve invested much time and energy helping their child decide what college will work best academically and socially. They go shopping to buy all the dorm room essentials. But what most parents don’t spend enough time doing is preparing their child to deal with the reality of college drinking.
For college students, spring break is traditionally a time of carefree escapades in tropical locales with plenty of good times, relaxation and, of course, alcohol. George Dowdall, Ph.D., and Raquel Kennedy Bergen, Ph.D., both professors of sociology at Saint Joseph's University in Philadelphia, offer tips to college students on how to stay safe.
The holidays bring many motivations to buy, buy, buy. Beyond the sale prices and must-have items is something greater for consumers to consider, says Saint Joseph’s University sociologist Keith Brown, Ph.D.
“Many consumers sincerely want to make a difference in the world through shopping,” he says. “Consumers like to give gifts that have a story about where the product came from, who made it and how the producer benefitted by selling the object.”