Researcher Named Food Marketing Endowed Chair
Wednesday, September 2, 2009
PHILADELPHIA (September 2, 2009) – With his blonde hair tied back into a low ponytail, Neal H. Hooker, Ph.D., looks like he spent the summer surfing waves rather than researching international food policy and childhood obesity. It just goes to show you – looks can be deceiving.
The accomplished academic is Saint Joseph’s University’s new C.J. McNutt Chair. Hooker’s work with government agencies, including the U.S. Food and Drug Administration, the U.S. Department of Agriculture and the UK’s Food Standards Agency, among others, has harvested research ranging from organic marketing strategies to food safety claims and recalls.
Hooker, who comes to Saint Joseph’s directly from the Ohio State University where he was an associate professor of agricultural, environmental and development economics, is looking forward to new opportunities within the Erivan K. Haub School of Business’ Department of Food Marketing.
“To be part of a department that focuses specifically on food marketing is a refreshing change,” says Hooker. “I’m enthusiastic about the opportunity to interact more with industry and also delve more deeply into particular food marketing topics and issues.”
As the C.J. McNutt Chair, Hooker will teach an undergraduate food marketing communication course in addition to an EMBA course on fair trade. He also plans to collaborate with other food marketing faculty on an array of research projects.
“As a proficient researcher, Neal offers a dynamic perspective for students,” hails Joseph DiAngelo Jr., Ed.D. ’70, dean of the Haub School. “His agency and academic experience will give our students access to resources they may not have otherwise known.”
The C.J. McNutt Chair was established in 1984 by the Campbell Soup Company in honor of former Campbell Soup President James McNutt’s retirement. The endowment supports a position that recognizes a career distinguished by individual excellence and high achievement in the food industry. The Chair activities include teaching and lectures in various degree and non-degree programs, research, and business networking.