Erivan K. Haub School of Business

Pharmaceutical & Healthcare Marketing MBA for Executives

International Residency: MPE 720 Global Corporate Strategy in Beijing

MAY 27 - 31, 2013



SJU Students and Industry Professionals across Asia have the opportunity to visit Beijing, China to study the strategies of pharmaceutical and healthcare companies that have expanded globally and the implications of their business models. Students may potentially also participate in an Independent Study MPE 770 research project that will fulfill SJU’s elective requirement. Visitors from the local and adjoining areas are welcome. 

The Global Cororate Strategy course focuses on the management of multinational corporations (MNCs) with particular emphasis on pharmaceutical, healthcare, medical device and diagnostic companies operating within different global markets. While these international environments imply greater opportunities because MNCs have access to new markets and resources, they also imply greater organizational and managerial challenges. The aim of this course is to investigate whether these challenges are worth it and how they can contribute to a company’s “triple” bottom line. To accomplish this, the course will be held in Beijing and assess the opportunities from MNCs operating within that country as well as consider:

  • the strategic imperatives motivating companies to go global;
  • organizational challenges in international markets;
  • the managerial challenges in global environments;
  • planning requirements for successful project implementation

Dates:  Class will begin Monday, May 27 with a cultural immersion tour of the Great Wall and the Forbidden City. Tuesday through Thursday, May 30, 2013 Students will visit up to six pharma / bio / healthcare companies located in Beijing, and learn from guest speakers from within the Chinese commercial and regulatory sectors. Industry visitors are welcome to join us.

Who Is Eligible: ACE Center and Online Students who need to take MPE 720 – Global Corporate Strategy or who have not yet fulfilled their elective requirement.  Visitors welcome.

Time: Class will be held from 8:30 a.m. – 5:00 p.m. each day.  Breakfast and lunch will be provided. We will have one group dinner, and evenings will be available for students to explore the city on their own.

Tuition: SJU Students will pay tuition for the Global Corporate Strategy course according to the University’s tuition schedule for 2013-2014.  In addition, a Program Fee of $300 will be applied to cover planning and coordination fees, local guide, motorcoach and travel insurance. Local industry professionals may participate in this experience as a seminar, but must apply for acceptence into SJU's online program in order to receive academic credit.

Airfare: SJU Students will be responsible for air transportation to and from Beijing, China. Darlene Meely of the SJU Travel Department will be happy to help students with their travel options, and can issue an official statement reflecting these expenses in relation to this course. Darlene can be reached at 610-660-1316 or

Passports: Visitors to China must have passports that are valid for 6 months following the date of return travel. If you are returning from China on June 1st and your passport expires on or before December 1, 2013 you will need to renew your passport prior to departing from the United States.

Chinese Visas: Visitors to China must obtain a Chinese Tourist Visa prior to the trip. Please CLICK HERE for detailed instructions. Please contact us for the information regarding our "Inviter". 

Lodging: SJU Students will be responsible for their lodging in Beijing.  A block of rooms will be reserved at the Trader's Upper East, Beijing.  The price per room is approx. $137 + 15% tax (approx. $157 per night). The hotel is non-smoking, and provides all standard western amenities. The reservation info will be available by March 9th. These accommodations are included for Online students as per their original tuition agreement.

Final Note: Although you will be traveling on your own and booking your own hotel rooms, SJU requires that you sign a Risk and Release form and other disclaimers at the time of your course registration. This is customary for any/all SJU-hosted trips abroad. Additionally, as required, we will be contracting for motorcoach transportation to get our group to and from the hotel to any on site visits. 

To Register: If you are interested in attending the residency, please email Jon Dart at or Kathy Klarich at  We will email all necessary forms to you at that time.  Four required forms, a copy of your passport and the program fee of $300 are due by March 31, 2013.  

SCHALARSHIP UPDATE: We have just received approval for additional scholarship funding for students attending this course. Students who complete the registration criteria before March 15, 2013 will receive $1000 toward their tuition. Students registering March 16 and after will receive $500 toward their tuition -- applicable to this course only. E-mail or




Pierre DodoinSpecial Thanks to Pierre F. Dodion, M.D., M.B.A.: The Pharmaceutical & Healthcare Marketing MBA Program for Executives would like to extend our profound gratitude to our destinguished alumn, Dr. Pierre Dodoin '06, Senior Vice President, Corporate Development and Operations at ARAID. Pierre graciously donated scholarship funding to support the program's Global focus. To that end, he has covered more than half of the cost associated with coordinating this opportunity in Beijing. The $300 Program Fee represents less than half of the amount paid by our students during previous international residencies. We thank Pierre for his generous support, and for enabling our students this opportunity to gain an irreplaceable global perspective.