John B. Lord, Ph.D.

Professor, Director, Sports Marketing
Disciplines Taught: Executive MBA, Marketing, Sports Marketing
Office: 248 Mandeville
Phone: (610) 660-1631
Fax: (610) 660-3239
Email: jlord@sju.edu


Curriculum Vitae (CV)

Education

  • Ph.D., Temple University, Business Administration, 1985
  • M.B.A., Drexel University, 1975
  • B.S, Saint Joseph's College, Food Marketing, 1971

Professional Experience

Faculty Member, Saint Joseph's University, 1975-present
   Food Marketing Department, 1975-2007
   Dean, College of Business & Admin, 1987-1992
   Assoc. Dean for Graduate Business Prog., 1998-2000
   Marketing Department, 2007-present

Unit Manager, ARA Food Services Company, 1971-73

Customer Services Mgr, ARA Distribution Center, 1973-75

Courses Taught

  • The Business of Sports
  • Baseball: Tradition and Business
  • International Product Development and Brand Management

Publications

Developing New Food Products for a Changing Marketplace, Taylor and Francis Publishers, co-authored with Dr. Aaron Brody, 2003 and 2007

Through the Eyes of Bill Giles: An Examination of the Business of Baseball, 1981-2002, Temple University Press (in press, expected publication early 2014)

Strategic Management: A Cross-Functional Approach, Prentice Hall, 2006.  Contributing Author.

Grants

Faculty Merit Awards for Teaching (5) Lindback Award for Teaching Faculty Merit Award for Service Faculty Merit Award for Advising